Business Administration AAS – Publishing Operations and Management Degree

Code: AAS.BUS.PUB

The Associate in Applied Science (AAS) Degree, Publishing Operations and Management is designed for students seeking a position within the publishing industry. This AAS provides a solid foundation for employment in the publishing field. The Degree offers an integration of career specific technical, processing management, general business and liberal arts courses needed to enhance critical thinking, analytical, decision-making and communication skills required by many entry and intermediate publishing positions that do not require a baccalaureate degree.

Program Learning Outcomes

  • Demonstrate the skills of publishing operations and applications within businesses and not-for-profits.
  • Evaluate and assess the business aspects of the publishing process.
  • Articulate ideas by applying administrative assistant skills, e.g., copy-editing, accounting, and word-process; demonstrating such through effective written and oral communications as well as project management.

Recommended Semester Sequence

First Semester

BUS-1XX Principles of Publishing Operations 3

ACC-110Financial Accounting

3

BUS-101Introduction to Business

3

INF-119Document Processing [Word 2013]

3

INF-124Spreadsheet Excel [Excel 2013]

1

WRT-101English Composition I

3

Total Credit Hours:16

Second Semester

WRT2XX  Writing for Professional Purposes 3
WRT2XX  Reference and Citation Integrity 1
ACC-210Managerial Accounting

3

BUS-105Business Communications

3

COM-201Introduction to Journalism

3

WRT-201English Composition II

3

-or

WRT-202Technical Writing

3

Total Credit Hours:16

Third Semester

COM2XX  Copy Editing 3
  Humanities Elective* 3
ART-122Two-Dimensional Design

3

BUS-120Social Networking for Business

3

BUS-201Marketing Principles

3

MAT-150Statistics I

3

Total Credit Hours:18

Fourth Semester

BUS  Restricted Business Elective** 3
  Humanities Elective* 3
COM-100Speech Communication

3

-or

COM-102Public Speaking

3

COM-110Print Journalism Production

3

ECO-102Principles of Microeconomics

3

Total Credit Hours:15

General Education Requirements

Communication

WRT-101English Composition I

3

WRT-201English Composition II

3

-or

WRT-202Technical Writing

3

Total Credit Hours:6

Humanities Electives*

Two general education courses selected from the following fields, with no more than one course in any one field: Arts (Art [ART], Music [MUS], Theatre Arts [THR], Cinema Studies [CIN]); History (HIS); Literature (LIT); Philosophy and Religion (PHR); World Languages and Cultures (LAN).

Total Credit Hours:6

Social Science Course:

ECO-102Principles of Microeconomics

3

Total Credit Hours:3

Mathematics, Natural Science, and Technology*

MAT-150Statistics I

3

Total Credit Hours:3-4

Additional General Education Course:

COM-100Speech Communication

3

-or

COM-102Public Speaking

3

Total Credit Hours:3

Total Credit Hours: 21-22

Program Requirements

BUS1XX  Principles of Publishing Operations 3
BUS  Restricted Business Elective** 3
COM2XX  Copy Editing 3
WRT2XX  Writing for Professional Purposes 3
WRT2XX  Reference and Citation Integrity 1

ACC-110Financial Accounting

3

ACC-210Managerial Accounting

3

ART-122Two-Dimensional Design

3

BUS-101Introduction to Business

3

BUS-105Business Communications

3

BUS-120Social Networking for Business

3

BUS-201Marketing Principles

3

COM-110Print Journalism Production

3

COM-201Introduction to Journalism

3

INF-119Document Processing [Word 2013]

3

INF-124Spreadsheet Excel [Excel 2013]

1

Total Credit Hours: 44

Total Credit Hours: 65

Specific Program Notes

*General Education Elective(s).

**Restricted Business Electives: BUS-463 Co-op; BUS-104 Customer Service; BUS-207 Principles of Management; BUS-110 Transportation;, Logistics, and Supply Chain Management; BUS-210 e-Marketing; BUS-250 Advertising.

Students enrolled in this program ARE REQUIRED to successfully complete a course in basic algebra if indicated by the Basic Skills Placement Test.